B2B Social Media Opportunities 2013

Posted by Christina Adamopoulou on Mar 12, 2013 in Social Media Marketing - SMM

B2B marketers should consider the great opportunities that are emerging due to the striking growth of social media. Tailoring a smart social media marketing strategy is the key to lead nurturing and further to customer acquisition and retention.

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Christina Adamopoulou

Marketing Executive at Cranfield University School of Management

Christina is ahands-on marketeer with specific interest in digital marketing, online strategy and relevant tools. Carrying 10 years of experience in brand & product management, PR and communication, she knows how to move a brand forward. She has keen interest in styling and decoration and she loves swaying with latin tunes and cooking for friends. Off the marketing field, you will find her out for shopping and socializing or just spreading bright smiles.

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