How to Drive Conversions

This infographic was designed to show the 4 most important digital paths that businesses should be focusing on. Today, it is very important for a business to concentrate on traditional search marketing, mobile search, social media, and review sites. These are the top 4 digital mediums that a consumer is going to consult prior to making a purchase decision.

Online Video Drives Sales

Available both in static and motion version, this infographic pinpoints 6 key findings regarding the effectiveness of online video marketing to the narrow edge of the sales funnel.

Cart Abandonment Best Practices

With online holiday sales at an all-time high, shopping cart abandonment is becoming an issue. This infographic focuses on shopping cart abandonment facts and best practices for getting back the $1.79 trillion left in carts each year !

Online vs Offline Leads Nov20

Online vs Offline Leads

A very useful infographic both for traditional and digital salesmen as well as marketers, that attempts a side by side comparison of offline and online leads, and reveals striking facts about response and follow up timings.

How Marketing Automation Works

Quite informative both for sales and marketing teams as it depicts how marketing automation platforms help both sides to get aligned, serve business objectives and reach their goals.

5 Conversion Rate Tips

Online marketers, have a look at these five keen techniques based on the principles of behavioral psychology theory that will help you spike the conversion rates of your marketing campaigns and crowd the sales funnel.

PPC Landing Page 101

People from Unbounce encapsulate their knowledge in landing page optimization into this quick reference guide and teach how to make the most from your PPC campaigns by presenting the ins and outs of landing page design.

B2B Content Marketing Statistics

Content marketing has hit the mainstream of online campaigns for the majority of B2B marketers. This report outlines how they leverage original content to accomplish their objectives.

Contact Form Optimization

is there a magic recipe as for optimizing a contact form for more conversions? The answer is no, as it largely depends on the scope a form serves, the industry or niche a site refers, and the general look and feel of a web property. However, there are some general rules that can avert leaking and make a visitor go further down the funnel.

Optimizing Landing Pages

Even more businesses lean towards utilization of landing page optimization techniques in an effort to better monitor, measure and design their communication with potential customers and achieve their goals. This graph outlines how the professionals face the mechanics behind LPO.

Online Marketing Testing Tips

High performance online marketing campaigns need deep thinking and monitoring. Kissmetrics denotes the 5 major and most common interactive channels you should regularly go over and experiment to get your prospects deep down the sales funnel.

Lead To Revenue Management Guide

Lead to revenue management is about designing a company’s marketing and sales program focused on its impact on revenue. Learn about the whole framework.

Conversion Rate Opti...

It’s not magic! It’s not rocket science! It’s a simple yet testing process supported by certain methology. If you market online, this 9 step roadmap may help you to effectively put your visitors through the sales funnel.