The cost of losing a smartphone device is a far cry from the purchase cost. It’s what’s inside that matters most. As smartphones are increasingly turning to life-data memorizers, the thought of potential loss is getting even more upsetting.

They love them, they cannot separate them and they’re willing to do what it takes to keep them in hand. $5.9B is the amount accounted to total spending for damaged iphones in America. Read the breakdown of this damage story.