Big Data Retail Analytics

Find out the challenges to big data analytics that result from the explosion in smartphone and social media use in retail sector. Get a quick idea of big data resolution and how retailers can leverage the collected information to align their investments with their maketing efforts.

Social Media Marketing Automation

Automation is gaining ground in modern marketing landscape as social marketers are seeking even more responsive models to catch up with their prospects, design and implement their strategy, track and monitor their efforts. Here you see a simple representation of the mechanics behind social marketing automation.

Consumer Segmentation Oct25

Consumer Segmentation

This study highlights 4 unique market segments and profiles the representative personas of each one to help marketers connect and nurture relationships with their audience.