ZMOT Marketing Strategy

This graphic focuses on three common challenges marketers encounter. The BAP, PEP and PDP problems. Not familiar with these abbreviations? Find them here along with guidelines of detailed zmot strategy and multiple media which should be integrated collectively to win the zero moment of truth battle in online marketing.

Media Channel Guide

Media may lift you up in heaven but they may send you down the drain at the same time. Learn how to leverage their power, manipulate their representatives and gain a vantage ground for your brand or yourself.

The Most Popular Design Blogs Dec10

The Most Popular Design Blogs

Either you are in the Design Industry or seeking support this might be your kickstart pallet.

Map Of Modern Media Nov30

Map Of Modern Media

Media channels are exploding and so does the map of modern media. See the headache of a marketer to reach his audience!

Media Consumption Nov30

Media Consumption

The most recent in detail profiling of media consumption segmented across generations and time.

History of the Internet Nov28

History of the Internet

Browse through 21 milestones in the internet history. The media channel that changed our life and dominated the world.

The Decline Of The Traditional Media Industry Oct30

The Decline Of The Traditional Media Industry

Digital media have prevailed in the modern culture. Is the decline of traditional media reversible? Numbers talk!

Social Media Vs Traditional Media Aug15

Social Media Vs Traditional Media

A quick and basic comparison between new and traditional media channels performance and features.

Cannes Lions 20 June 2012 Jul03

Cannes Lions 20 June 2012

The buzz created on the 3rd day of the Cannes creative media festival including some fun facts, collective statistics, winning trends and award statistics. See also the crowning of “the media person of the year”

Cannes Lions 2012 Recap Jun29

Cannes Lions 2012 Recap

The week overview of the most creative festival in Cannes. The hottest topics, the top tweeting coutnries, the buzz-iest days & hours and more.

Cannes Lions 19 June 2012 Jun20

Cannes Lions 19 June...

The second day recap of the great advertising festival including awards stastistics.

Cannes Lions 18 June 2012 Jun20

Cannes Lions 18 June 2012

The first day of the Cannes Lions 2012 – the greatest creative media festival. Here you will find the agencies by country, a partial festival’s timeline from 1992 and some buzz figures for the opening day.

Gender Gap In The 2012 Election Coverage Jun03

Gender Gap In The 2012 Election Coverage

At the end… women have the power!