Bounce Rate Uncovered

Being one of the hundreds criteria of Google search engine ranking algorithm, bounce rate is a metric that you should regularly go over depending on the nature of the site you manage. Learn how it is determined and how you can deal with.

PPC vs SEO Performance

An indepth analysis from wordstream comparing the performance and suitability of the two major search engine marketing tactics under 2 different marketing scopes. Start fishing customers!

Facebook And Twitter Roi

It’s good to get social. It’s better to implement a social media strategy. But all the best is to measure the results of your efforts and keep claiming your fans & followers.