With the percentage of mobile search increasing remarkably, mobile presence becomes vital for even more businesses and further having a responsive and mobile friendly layout is critical for driving conversions. Read why that.

Have a glimpse at the major changes in web design conventions from mid 90s, when user experience had little to almost none weight for most of the online projects, to nowadays that visitor’s convenience, scalability and targeting are on the forefront.

What are soothsayers of the digital world saying? Check out this infographic to find out how trends like content marketing, mobile optimization, conversion rate optimization are shaping the future of digital marketing.

No guess that mobile commerce thrives. Part of this trend lies in the advent of advanced mobile technology both for handsets and mobile networks. But does this technological breakthrough alone explain the shift in consumers’ shopping habits?

According to recent survey conducted by Pitney Bowes, only 39% of marketing plan is accomplished on average by today SME. It is estimated that SMEs are losing about £122 BN sales due to marketing inefficiency. That’s a big opportunity!

With the smartphones being a mainstream rather than a luxury, mobile commerce shows striking growth that largely lies in the adoption of mobile optimization from retailers end. This report offers some insights about UK mobile market and Britons’ online shopping habits.