Do you know how to respond to publicly expressed complaints via social media so that you whitewash or assert a brand’s image? University of Florida recently profiled the following 5 basic social complainers personas and “Pardot” put them on “paper”.

Reportedly even more customers show their preference for participating in the troubleshooting process and resolving any issues on their own as long as the essential customer support tools are provided. The self-service support trend eases companies from the saddling with high customer support operational costs. Let’s see some facts.

Overview of customer experience management (CXM) workframe as a sum-up of past year’s acquired experience according to CMS Wire. Offering meaningful customer experience requires integration of several platforms with traditional business opertations. Have a look.

Leveraging social media networks for customer support is of substantial value, while linining with customers’ wants and needs is the key approach for companies that want to pave the path for business development in the “cruel” social interwebs.

Really funny! Read it now. A controversy between front desk realism and silliness and patronized customer service for the sake of CRM and brand communication policy.

Customers want more! Are you ready to offer exceptional customer service rather than bootlicking? Read and learn from these essentials to get most sought after while improving your company’s image.

Most small business owners scarcely find time to execute their marketing goals though they may have great ideas. Find here a 5 kick start catalogue with simple tips.

The modern business context has nurtured empowered customers having great expectations from the companies. Customer service today is rather a matter of total quality than a worry of response speed. See how social media are involving.