This study highlights 4 unique market segments and profiles the representative personas of each one to help marketers connect and nurture relationships with their audience.

What the customers say what the marketers think. This report brings to light the communication gap between the two sides of market. The majority of the marketers feel they know what their cistomers want while just 1/3 of them have listened what they say. Hello!!!! Do you read me?

With more than 500KK users on twitter it’s quite sure that you find many of your customers there to twitt around their worries and queries. Using twitter instant messaging serivce to provide quick, engaging and valuable support to your customers you build a positive brand image and cut down costs. See how it works.

How do you tell your brand’s story? Pompous written content or even poor visual content is long since outdated. This report outtalks about the importance of qualified photo and video content in brand communication when it’s distributed through the various social channels.

Ride through the path and meet 8 significant tips for an online marketing strategy commited to customer trust.

Are you familiar with ORM? Consorte Marketing instructs online marketers on how to monitor their brand image and inhibit false or negative information.

Some statistics about the display effectiveness and use of online display ads as published from Maketing Mag Australia.

Here you see a study from Catalina Marketing Co. showing that consumers’ demographics are not necesserily a strict path for targeting.

Walk through the Facebook, Twitter and Linkedin fields with confidence considering the Dos and Donts suggested by Return on Digital. Try to remain on the bright side of this infographic.

The hard race of official Olympic sponsors to win the gold metal in viral content performance generating smashing social buzz. It’s a true race – enjoy till the finish.

Inbound marketing is about applying more brains, not more budget to drive revenue. A quick reference to inbound marketing tactics for inbound marketing managers

The modern business context has nurtured empowered customers having great expectations from the companies. Customer service today is rather a matter of total quality than a worry of response speed. See how social media are involving.

Interesting metrics and general guidelines for creating effective mail campaigns that will reach, touch and motivate your customers and prospects.

People are getting more and more familiar with new mobile technologies and are ready and open to calls for action if they feel trust for a brand. Mobile channels are a top priority opportunity for online marketers. See the state of present and future mobile usage among users together with some behavioral analysis.