Digital Marketing Trends 2013

What are soothsayers of the digital world saying? Check out this infographic to find out how trends like content marketing, mobile optimization, conversion rate optimization are shaping the future of digital marketing.

Top Digital Trends 2013

Which are the major concerns and priorities of digital marketers for 2013? Have a look at the top tier of Digital Intelligence Briefing driven by Adobe and eConsultancy.

Social Media Marketing Automation

Automation is gaining ground in modern marketing landscape as social marketers are seeking even more responsive models to catch up with their prospects, design and implement their strategy, track and monitor their efforts. Here you see a simple representation of the mechanics behind social marketing automation.

Facebook Gender Targeting Cost

This report analyzes the targeting efficiency of facebook ads based on gender split and brings out interesting facts in regards to the CPM and CPC impressions between the two sexes. It also bears a provocative title under “Men are Cheap”.

Customer Profiling And Targeting

Combined technologies and data mining is the tried and true recipe to effectively profile and target customers creating patterns.Camcode offers some wisdom on how all this happens and quotes some case studies of robust retail companies.