Google Penguin Aftermath

About one and a half year ago, Google rolled out the first of a series of ranking algorithm updates under the code name “Penguin”. Dread and rush dominated the interwebs. Since then a lot have changed in the SERP ranking arena.

Sales vs Marketing

Inspired by the popular tv series “Game of Thones” , people from Pardot shrewdly associate the relations between sales and marketing departments with the ones of opponent kingdoms of Starks and Lannisters. Hopefully there’s a light for peace thanks to marketing automation.

The Future of SEO

9 SEO experts open up their views and present their thoughts on the future of SEO as a tool for online business growth.

Before and After Google Penguin

Google Penguin is one of the major search engine algorithm updates that fretted the SEO waters. But what changed in the life of a SEO professional in terms of link building, anchor texting, link relevance and other standard seo practices?

Periodic Table of SEO Success

This is an update to the primary SEO table originally compiled by Search Engine Land, that became a world reference for seo community as it encapsulates the core of search engine optimization concept. Major changes refer to factors such as duplicate content, structured data, authorship integration, weight of links’ anchor text and social signals.

Local SEO Youtube

Local SEO takes precedence especially for businesses or professionals that want to reach prospects and create inroads of customers from the local market to their physical POS. Among the various tricks or techniques going around, YouTube is a strong SEO tool that marketers should not overlook. Learn how to do it in 8 simple steps.

Digital Marketing for Dummies

Though it looks extremely simplified by first sight, this introductory guide to digital marketing stands as a good starter. The underlined texts are links to resources so if you like to see more please visit the publisher’s link on the left.

Real Estate Local Search

This infographic explains the importance of local SEO optimization for independent real estate agents who see their website ranking elsewhere than the 1st page of search results due to big brand domination.

Content Strategy for SEO

Quality content largely backs seo efforts of online marketers. However, SEKARI denotes, that alone is not enough. Planning is the key to firing the big boom. Craft your content marketing strategy.

SEO Friendly Blog Tips

Blog owner or blog dreamer? Find 15 basic tips that will make your blog skyrocket to the top of search rankings.

Adwords and SERP

If you are playing in the search engine marketing and SEO arena, this report worths your time. Dr. Pete of Seomoz ventures to through some light on the constantly changing adwords landscape and its impact on SERP.

Digital Marketing 101

What is digital marketing? How it works and what are the benefits of digital marketing? It can be understand in such a way that it is the combination of many resources which are used for marketing such as content creation, advertising, email marketing, social media etc. Digital marketing has been proved very beneficial for a business to increase its worth.

Google Verticals and SEO

After 2 years of investigation over search result manipuation allegations about Google Verticals (e.g. Google Books, Google Shopping, Google News etc.) Google managed to get off the hook. But how much should actually online marketers count on SEO and what are their options for Google’s verticals optimization?

Facebook Graph Search Rumors

A turnover in online search landscape? Facebook graph search is emerging determined to claim its share from the search pie and extend network’s advertising revenues. How will digital marketers cope with it?

Google Algorithm Uncovered

An interesting approach and resolution of potential mysteries and tricks along with the ever changing Google algorithm that upsets the waters in SEO community with each update.

Google Penguin: A Lesson It Teaches

Do you think that Google Penguin is a brand new idea? There are clues that this recent algorithm release has its roots back in 2003 and the Cassandra update.

Google Search Anatomy

Though it’s quite poor in terms of design, this report gives a general idea to SEO beginners of how Google search results are formed and highlights the importance of local search optimization.

What is CDN Technology

This graph explains in a nutshell the essentials of CDN technology, how it works and why it should be utilized from mere bloggers to big online businesses.

Google Adwords Facts And Figures

Million dollars baby. Make it billions! Look into the Adwords dominance based on monster fugures.

SEO Investment

SEO gains ground to the eyes of CMOs and CEOs, driving organizations to embrace it as a regular marketing investment. See how companies embody SEO works in their environment and the oportunities that come up due to the SEO rush.


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