What’s the average reviews per hotel over years? What’s the demographics of the reviewers? Which are the top 10 hotel rating sites? If you are in the hospitality industry you need answers now!
Impact Of Social Media on Travel And Hospitality
visualized by: Four Pillars hotels
Social media has had a huge impact on every industry and travel is not excluded. The radical change was the remarkable volume fall of the clasic Google query “Hotels in []” over 70%. Can you think the reasons?
Unselfish Online Reviews
visualized by: DemandForce
More and more consumers are flocking to online review sites to share their opinions and experiences. Reviewers are scarcely motivated by tangible rewards. Don’t you wonder why they’re doing it?