visualized by: BIG Commerce
Find out what urges people either to head to the cashier’s desk or to click the check out button. Reaching a purchase decision is not incidental.
visualized by: SociallySorted.com.au
Setting the right price for a service or product is more than doing the cost / profit estimation. Several experiments have been conducted by reputable professors, marketing and sales professionals, showing the psychological background of value perception from consumers’ side and the possibilities retailers have to manipulate their purchase decision. See how numbers hit the brain inside out.