visualized by: masters-in-marketing.org
visualized by: Location3.com
CPC, PPC, CPM, CTR, CRO, CPL – do all these sound gibberish? Then you are new to online display advertising and there’s a lot yet to know about how to boost sales through Pay Per Click advertising model. Learn the staples before you go.
visualized by: KISSmetrics
High performance online marketing campaigns need deep thinking and monitoring. Kissmetrics denotes the 5 major and most common interactive channels you should regularly go over and experiment to get your prospects deep down the sales funnel.
visualized by: Column Five
Are Ro-bots taking over? Bot traffic warps the effecitveness of online advertising resulting in significant online media spend loss. While non-consumer traffic rises so does merkers’ and agencies’ concern for efficient media spending. Here you will find facts about the current state and suggestions on how to protect against bots.
visualized by: DEEP FOOTPRINTS
Deep Footprints offers a step by step guide to writing PPC Ads that will garner sales as well as traffic. Good for introductory level.
visualized by: Resolution Media/Kenshoo.com
This report analyzes the targeting efficiency of facebook ads based on gender split and brings out interesting facts in regards to the CPM and CPC impressions between the two sexes. It also bears a provocative title under “Men are Cheap”.
visualized by: OnlineBusinessDegree.org
A “cityville” layout is used here to show the increased spending of tech companies on online ads and promos during 2011. Expectations are that in 2012 internet advertising will top on the second largest medium after TV.
visualized by: MarketingMag.com.au - TranmissionDesign.com.au
Some statistics about the display effectiveness and use of online display ads as published from Maketing Mag Australia.