Why Marketers Love Facebook

Facebook is the most popular social network in the world, filling a need of users to connect with others and build relationships. Marketers on the other side feel very happy to know that their prospects are just some clicks away.

International Advertising Mistakes Dec05

International Advertising Mistakes

While it may have seemed like a good idea at the time, advertising a business internationally may induce laughter rather than sales. Take a look at this infographic to see mistakes for advertisements that took a different turn when advertised in countries other than their own.

Marketing Attribution for Dummies

Do you know what parts of your marketing budget generate positive ROI and what parts you should cut out? Tracking and monitoring of multi-channel campaigns on modern media is a real challenge. This infographic focuses on the importance of conversion attribution and initiates marketers to the attribution web in order to get the data that they need to make informed decisions on their marketing mix.

Marketing Executive Qualities

See what makes a top marketing executive, the average salary and the best paying cities in the US to work as a CMO. Learn the generic duties of a marketing manager and what ails US Marketers most.

Double Faced Marketer Apr24

Double Faced Marketer

With the advent of online media, Marketer’s profession has undergone notable changes in terms of skills and duties. Modern marketer has to put his/her feet in two boats, the artistic one that covers the creative part and the scientific one that sails in the sea of numbers. It’s not about a personality split but rather a mindset combination.

Visual Content Works

See why savvy marketers around the world put weight on visual content when they design their online campaigns.

Marketers as Consumers Feb01

Marketers as Consumers

Marketers are kind of weird professional tribe. But they are humans having their own routines, likes, hates, fears or whatever. This report spotlights the obscure side of maketers’ profile – that of being and acting as consumer. In short, how to market to marketers.

Top Digital Trends 2013

Which are the major concerns and priorities of digital marketers for 2013? Have a look at the top tier of Digital Intelligence Briefing driven by Adobe and eConsultancy.

Top Marketing Blogs 2012

Hey you new marketer! Check this out. The freshiest collection of the most inspired and qualified marketing blogs as attributed by “Pardot.com” classified by topics such as: Content Marketing, Social Media, Business etc.

Digital Marketing Leaders

A glimpse at the worries and concerns of online marketing leaders in shaping the success of their businesses.

Social Marketing Report 2012

2013 is around the corner and it’s time for the most proefessionals to evaluate the gives and takes of their efforts. On this report you will find the pulse of social marketing landscape as recorded from 469 marketers surveyed by Awareness Inc.

Consumers Marketers Gap

What the customers say what the marketers think. This report brings to light the communication gap between the two sides of market. The majority of the marketers feel they know what their cistomers want while just 1/3 of them have listened what they say. Hello!!!! Do you read me?

Digital Marketing Report 2012

Webmarketing 123 is back with a sequel in digital marketing overview following the one from 2011. See the current state as well as the objectives and trends for the coming year segregated between b2b and b2c streams.

Christmas Email Marketing Tips

Summer is already around the corner and Christmas spirit is just a few weeks far. Timing is critical in email marketing and that means a preparation alert for online marketers. Have things in order, limit the holiday hassle and market your business effectively. See the email marketing review for 2011.

Content Marketing Matrix

E-marketers realize more than anyone that content is the king. But what type of content do you deliver to your audience? Leads and potential customers need diversity depending on which phase of the cycle they are. Start mixing your ideas using this handy matrix.

Challenges In Creating Content Jul25

Challenges In Creating Content

A TechValidate’s survey, questioning B2B Marketers about their views on driving an efficient content marketing strategy. About half of the responders consider that it’s time consuming while they denote 4 more difficulties that need special treatment.

International Seo Marketing

A quick and substantial guide with 6 basic tips on how online marketers should deliver their content if they wish to have the world in their hands.

Facebook And Twitter Roi

It’s good to get social. It’s better to implement a social media strategy. But all the best is to measure the results of your efforts and keep claiming your fans & followers.

Html5 For Marketers

HTML5 has come for good. If technicalities are not your favorite, reading this sheet you’ll get a quick look over the combined benefits for marketing.

Social Media Personas

A customer segmentation approach that suggests 6 social media usage personas based on behavioral drivers of Trust and Control.