This infographic explains the importance of local SEO optimization for independent real estate agents who see their website ranking elsewhere than the 1st page of search results due to big brand domination.

As Facebook gradually rolls out its brand new search bomb backed from Bing, online marketeres are plausibly pondering about the impact of Graph Search on small businesses that are unable to compete on social ad spending with big brands. According to this presentation, social search is going to accent local businesses against big brands. Do you agree?

Along with the rise in smartphone usage goes the trend of using mobile technology for food related info and services search. These are the 35 most common used apps among users in the US.

Though it’s quite poor in terms of design, this report gives a general idea to SEO beginners of how Google search results are formed and highlights the importance of local search optimization.

Though WOM is a second to none marketing channel for local businesses, recent survey shows that local search engine optimization is more than substantial.

They are not rivals – they should be considered combined allies in a marketer’s online marketing strategy. Social media networks and search engine marketing should be both employed. But how do they compare on specific objectives detached or together?

If you are evaluating your seo efforts, Google’s search personalization may bias your tests. See some of the basic search parameters you can play around to track your rankings as seen by real Google users.