Marketing Automation 101

From preparing and uploading the content for crafting a landing page to the final phase of tracking and measuring and back in the loop for refining the process. Here is the basic roadmap to marketing automation.

PPC Landing Page 101

People from Unbounce encapsulate their knowledge in landing page optimization into this quick reference guide and teach how to make the most from your PPC campaigns by presenting the ins and outs of landing page design.

Optimizing Landing Pages

Even more businesses lean towards utilization of landing page optimization techniques in an effort to better monitor, measure and design their communication with potential customers and achieve their goals. This graph outlines how the professionals face the mechanics behind LPO.

All About Landing Pages

You just built a landing page to drive your prospects down the funnel and you are awaiting the magic to happen. It’s not that easy. There will always be slips waiting for inspection and correction. Find all the info in a nutshell.

Mobile Landing Page Tips

With mobile internet users outreaching desktop users in 2013 according to speciallists’ estimations you should start thinking optimizing landing pages on the mobile version of your site. Don’t you have one? Run!

B2B Lead Generation Tactics

Unbounce.com promotes its pioneer DIY landing page platform by manifesting 5 principles in b2b lead generation strategy. Learn how to effectively market to your leads and tap into the high performance conversion pipe.

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