ZMOT Marketing Strategy

This graphic focuses on three common challenges marketers encounter. The BAP, PEP and PDP problems. Not familiar with these abbreviations? Find them here along with guidelines of detailed zmot strategy and multiple media which should be integrated collectively to win the zero moment of truth battle in online marketing.

Visual Content Works

See why savvy marketers around the world put weight on visual content when they design their online campaigns.

Visual Marketing Guide

Talk is Cheap! Visual is gold and what captures internet users’ attention nowadays. Have a look at how you can strategize compelling content marketing campaigns that will boost online performance.

Rich Media Mobile Ads

Discover which rich media ads formats and features perform best across the major industry verticals when it comes to mobile advertising.

Facebook Engagement Tips

Some simple tips for not heavy geared marketers who are seeking a path to improving engagement rates for their facebook fan page.

Content Marketing Metrics

Even more marketers realize the value and importance of content marketing but just a handful lean to content marketing strategy planning. This graph presents the essentials for a successfull content based campaign.

Successful YouTube Channels

A look at the new premium in online video. Explore the top 1000 YouTube Channels that skyrocketed on the streamline in terms of Engagement value, Consistency and Influence.

Inbound Marketing Process Guide

Simple and clear guide to the basic elements and activities involved in inbound marketing workframe to keep you in line with your lead generation efforts.

Linkedin Status Update Tips

Quick and easy blueprint containing advice on how achieve the perfect LinkedIn Status update.

Narrowcast Vs Broadcast

Is bigger always better? This report suggests mobile marketing as the most preferable choice in terms of true audience reach and argues based on the following facts.

Facebook Engagement Metrics

Find here some easy statistics for the most engaging pages on Facebook, an engagement formula revision as well as some thoughts on social actions that could be part of your metrics

Engagement Is Real Metrics

Here are useful formulas for social marketing metrics valid for all platforms, proving that social engagement is measurable and tangible. Utilize and analyze the results of your social efforts.


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