Critical Marketing Metrics

Measurability is the biggest magic in digital marketing. Here you find a collection of the most critical metrics that measure the performance and success of campaigns across various online channels like social media , Paid search, eMail, display advertising.

Lead Nurturing Stats

Lead nurturing and generation could resemble with cultivating your back yard. Think it. Marketmakers suggest 8 practices that can make your efforts of the most fruitfull.

Digital Marketing for Dummies

Though it looks extremely simplified by first sight, this introductory guide to digital marketing stands as a good starter. The underlined texts are links to resources so if you like to see more please visit the publisher’s link on the left.

eMail Usage 2012 Apr09

eMail Usage 2012

Sex and Dating related email messages account for the 63% of global spam leaving far behind messages that relate to jobs, pharmaceuticals and 8 more categories. Read more insights about email usage and security around the world.

Marketing Automation Benefits

An overview of the advantages that result from utilizing automated processes when setting up internet marketing campaigns or schemes. Timing and relevancy improve customer experience, increase engagement rates and dirve more sales.

Digital Marketing 101

What is digital marketing? How it works and what are the benefits of digital marketing? It can be understand in such a way that it is the combination of many resources which are used for marketing such as content creation, advertising, email marketing, social media etc. Digital marketing has been proved very beneficial for a business to increase its worth.

Small Business Marketing Tactics

A collection of facts, tools and tactics that gives Small Business owners the essentials of the web marketing cycle.

The Science Of Social Timing In Email Marketing

Timing can impact your email marketing scheme and according to several reports there are certain times to send your mails out that prove to be more effective.

Christmas Marketing Trends 2012

Which are the top marketing channels and practices that marketers plan to utilize for Christmas shopping dash this year?

Online Success Guide

9 key elements to build your online marketing strategy and stay focused on the main route.

Online Marketing Testing Tips

High performance online marketing campaigns need deep thinking and monitoring. Kissmetrics denotes the 5 major and most common interactive channels you should regularly go over and experiment to get your prospects deep down the sales funnel.

Small Business Marketing 2012

750 small businesses were surveyed about their use of marketing communication. It seems that they still lag in new technology adoption. Among the numerous new communication channels small business owners choose the traditional route.

Christmas Email Marketing Tips

Summer is already around the corner and Christmas spirit is just a few weeks far. Timing is critical in email marketing and that means a preparation alert for online marketers. Have things in order, limit the holiday hassle and market your business effectively. See the email marketing review for 2011.

Content Marketing Lead Generation

Teaser and revision lesson for online marketers from Synecore. Recall the staples of lead nurturing through 5 essential content marketing tools including Blogging, White papers, Webinars, Video Marketing and eMail Marketing.

Email Reading Habits

Ineresting and holistic review on how new technologies and gadgetries work on the way we view and read our emails. Evidently significant if you are into email marketing.

b2b email marketing ...

Email marketing has become an invaluable asset to marketers. Pardot conducted a survey to learn more about how b2b marketers are using email.

Connecting Marketing & Sales

This report sums up the results of a survey about the significance in integrating marketing and sales processes under a common database management system that can generate business intelligence and drive perfomarnce for organizations.

Email In Motion

Ok ok ok, you know a lot about email marketing and you realize its power. Do you know the trends about inbox on the go? Do you know how many of your subscribers are strictly mobile openers? Do you optimize your mails for mobile devices? Enough – click and learn about the email revolution!

Email Spam And Phishing 2012

7 out of 10 email messages were classified spam in Feb 2012! See some interesting worldwide statistics and follow simpe advies on avoiding spam bloat in your inbox.

Email Journey To Inbox

E mail marketing is your arsenal for effectively nurturing leads that turn to sales. Find here a nifty and handy flowchart showing what it takes to reach someone’s inbox.