Customer Service Experience Factor

First impression is vital both in personal and business communication. But to what extent does good or bad customer service affects future customer behavior.

Content Marketing Over Time

Since the infancy of marketing both as a process and art, brands have been seeking for effective ways to communicate with their audience, attract prospects, convert them to customers and keep them engaged. Content marketing in its various forms, has been the strongest tool to make this happen. See some representative examples of content marketing legacy.

Invest in Customer Retention

Acquiring a customer is 6 to 7 times more costly than retaining one. This report from Merchant Warehouse brings up some key features and options business owners should stick to in order to attract more customers from the competition and facilitate retention and sales looping.

B2B Social Media Opportunities 2013

B2B marketers should consider the great opportunities that are emerging due to the striking growth of social media. Tailoring a smart social media marketing strategy is the key to lead nurturing and further to customer acquisition and retention.

Customer Satisfaction

Customers want more! Are you ready to offer exceptional customer service rather than bootlicking? Read and learn from these essentials to get most sought after while improving your company’s image.


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