How Marketing Automation Works

Quite informative both for sales and marketing teams as it depicts how marketing automation platforms help both sides to get aligned, serve business objectives and reach their goals.

Marketing Automation Benefits

An overview of the advantages that result from utilizing automated processes when setting up internet marketing campaigns or schemes. Timing and relevancy improve customer experience, increase engagement rates and dirve more sales.

Customer Experience Best Practices

Overview of customer experience management (CXM) workframe as a sum-up of past year’s acquired experience according to CMS Wire. Offering meaningful customer experience requires integration of several platforms with traditional business opertations. Have a look.

Small Business Marketing Tactics

A collection of facts, tools and tactics that gives Small Business owners the essentials of the web marketing cycle.

B2B Marketing Plan Outline

Quick and concise overview of 7 basic pillars in B2B marketing in the modern business context that gives a holistic view and helps to keep in the loop. Learn the route from basic business strategy to monitoring and improving models.

Weird Customer Queries

Really funny! Read it now. A controversy between front desk realism and silliness and patronized customer service for the sake of CRM and brand communication policy.

Connecting Marketing & Sales

This report sums up the results of a survey about the significance in integrating marketing and sales processes under a common database management system that can generate business intelligence and drive perfomarnce for organizations.