Digital Women

Weber Shandwick in collaboration with KRC Research present some insights about women who are active and enthusiast about social media in an effort to spotlight their importance for marketers as a particularly engageable audience.

David Beckham Empire

Check out this David Beckham infographic illustrating his financial state, brand value and details of the perks he enjoys as a football legend brand ambassador.

Social Business Benefits

Modelling a business with social logic is more than just entering social media. It’s about interconnecting operations and people in a way that will benefit both brands and communities.
See how 3 companies made it happen.

Brand Advocate Profiles

Get to know 6 basic advocate personas that speak your brand across the social networks and amplify your message and reputation.

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