Lead Nurturing Stats

Lead nurturing and generation could resemble with cultivating your back yard. Think it. Marketmakers suggest 8 practices that can make your efforts of the most fruitfull.

ZMOT Marketing Strategy

This graphic focuses on three common challenges marketers encounter. The BAP, PEP and PDP problems. Not familiar with these abbreviations? Find them here along with guidelines of detailed zmot strategy and multiple media which should be integrated collectively to win the zero moment of truth battle in online marketing.

Storytelling B2B Marketing

Say it with a story and you’ll steal the spotlight. People from Look Book HQ highlight the importance of storytelling to B2B marketing as the most effective practice for standing out from the crowd captivate your prospects’ interest.

Digital Marketing 2013

See how online marketers play the game utilizing Mobile Marketing, Content Marketing, Social Media and Authorship to reach their leads and prospects in B2B and B2C markets for 2013.

B2B Content Marketing Statistics

Content marketing has hit the mainstream of online campaigns for the majority of B2B marketers. This report outlines how they leverage original content to accomplish their objectives.

B2B Social Media Opportunities 2013

B2B marketers should consider the great opportunities that are emerging due to the striking growth of social media. Tailoring a smart social media marketing strategy is the key to lead nurturing and further to customer acquisition and retention.

Linkedin B2B Marketing

Linkedin is undoubtedly a business oriented social network crowded from small businesses to big enterprises that want to communicate their professional expertise, keep up with industry news and exchange views on various special topics. Why not to subtly leverage this activity to your business advantage?

B2B Lead Generation Tactics

Unbounce.com promotes its pioneer DIY landing page platform by manifesting 5 principles in b2b lead generation strategy. Learn how to effectively market to your leads and tap into the high performance conversion pipe.

B2B Marketing Plan Outline

Quick and concise overview of 7 basic pillars in B2B marketing in the modern business context that gives a holistic view and helps to keep in the loop. Learn the route from basic business strategy to monitoring and improving models.

B2B Social Marketing

Social Media Marketing in B2B communication can produce remarkable results. Learn here the essentials and get your head around the true business potentials that strategical digital marketing fosters.

Guide To Instagram

Inforamtion visualization is the imminent internet trend. Photos and Videos will the kings on online content. Learn why instagram is so powerful, why and how you should “embrace” it along with the rest of your channels in your B2B marketing campaign.