ZMOT Marketing Strategy

This graphic focuses on three common challenges marketers encounter. The BAP, PEP and PDP problems. Not familiar with these abbreviations? Find them here along with guidelines of detailed zmot strategy and multiple media which should be integrated collectively to win the zero moment of truth battle in online marketing.

B2B Content Marketing Statistics

Content marketing has hit the mainstream of online campaigns for the majority of B2B marketers. This report outlines how they leverage original content to accomplish their objectives.


Get every new post delivered to your Inbox

Join other followers