Big Data Retail Analytics

Find out the challenges to big data analytics that result from the explosion in smartphone and social media use in retail sector. Get a quick idea of big data resolution and how retailers can leverage the collected information to align their investments with their maketing efforts.

Tablet Shopper

Tablet users are rapidly increasing and gradually forming a lucrative consumer group of mobile shoppers ready to spend and satify their purchasing needs on the go. This report outlines the profile of tablet owners and suggests some tips for your e-commerce strategy.

7 Digital Tactics For Ecommerce Personas

You should reckon with these 7 creatures when setting your ecommerce strategy.

Social Commerce

Are users ready to switch “traditional” eshopping over social commerce? What are the prerequisites?

Christmas Shopper Types

Getting online shoppers to stuff the Christmas cart implies detailed knowledge of their profile, needs and wants for a marketer. Discover 5 must-have holiday shopper types that are ready to advocate your shop if you win their loyalty.

Optimizing Landing Pages

Even more businesses lean towards utilization of landing page optimization techniques in an effort to better monitor, measure and design their communication with potential customers and achieve their goals. This graph outlines how the professionals face the mechanics behind LPO.

Safe Christmas Shopping

Either you prefer brick and mortar for your Christmas shopping or you get thrilled by crazy online deals, keeping your finanance safe is top priority issue. Be prepared before the holiday shopping blast by considering the following retail and online shopping safety tips.

Social Commerce Psychology

Social commerce helps shoppers make smart purchases according to 6 common rules defined by psychology science.

Abandoned Shopping Carts

A great study from comScore that delves into online shoppers’ sanctuary and unveils the reasons of abandoned carts. Discover some helpful tips on how to ease succesfull check-outs and encourage repeat sales.

Conversion Rate Optimization 2012

Econsultancy offers a review on the current state of retail conversion rate landscape among the markets and highlights the effectiveness of various methods and technicalities involved with a conversion improvement model.

Online Shopping Traffic

Facebook, Twitter and Pinterest efficiency in generating traffic to online stores. Which one performs better?

Tablets and e Commerce

One more report that focuses on the impact of tablet devices in shopping culture showing clear evidence that new generations love buying on the go.

M-commerce vs E-commerce

Retail spending habits are transforming. Consumers are getting even more engaged with their mobile devices and they seek for greater control over shopping experience. Learn about the latest trends in online and mobile shopping.

Couch Commerce

Couching can be “productive” for your time, pleasant for you ego and expensive for your wallet as long as you consume with the help of your tablet. See interesting facts about changes in consumer behaviour after the burgeoning of table market.

Mobile Payments, Com...

See here how mobile devices have altered the way we do shopping and the way we pay. Did you see my wallet?

Follow

Get every new post delivered to your Inbox

Join other followers